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Editing the Message Script in an Active Campaign When you’re running a ThruText campaign, you may need to update your initial message after the campaign...

Text Message Segments and Encoding When you send an SMS message, it gets broken into parts called segments. A segment is a small piece of the message wi...

What are Followups? Followup messages let you send an additional message to everyone in your campaign, or a targeted segment of contacts - without launchin...

Initial Message Sending Window In ThruText, the initial message sending window (IMSW) controls when your message senders can begin and stop sending the ...

Using Custom Fields in ThruText Custom fields allow you to personalize ThruText messages beyond the basics like first and last name. You can insert dyna...